Toys can be a medium to further the spirit of ‘Ek Bharat, Shreshtha Bharat’: PM

at 10:21 pm
Prime Minister Narendra Modi

New Delhi (NVI): Toys can be an excellent medium to further the spirit of ‘Ek Bharat, Shreshtha Bharat’, Prime Minister Narendra Modi today said exhorting that toys should reflect India’s value system and culturally established environment-friendly approach.

At a meeting to discuss ways to boost toy manufacturing in the country, Modi said India should tap the huge potential in the digital gaming arena by developing games that are inspired from its culture and folk tales.

Focus should be on use of technology and innovation besides manufacturing products that meet global standards, he added.

PM Modi further added, “India is home to several toy clusters and thousands of artisans who produce indigenous toys which not only have cultural connect but also helps in building life-skills and psychomotor skills among children at an early age. He said such clusters should be promoted through innovative and creative methods.”

He also stressed on the need to organise hackathons for innovations in toy technology and design.

Laying emphasis on the fast-growing digital gaming arena, Modi said India should tap the huge potential in this area and lead the international digital gaming sector by developing games that reflect Indian ethos and values.

The Prime Minister tweeted after the meeting, “Had an extensive meeting on ways to boost toy manufacturing in India. Our focus would be to support the sector and create toys that ensure physical fitness and holistic personality development.”

-CHK