Srinagar, Jun 30 (NVI): Jammu and Kashmir Chief Minister Omar Abdullah on Tuesday reviewed preparations for the Union Territory’s first International Film Festival and said the event should help restore Kashmir’s historic position as a premier destination for filmmaking while creating opportunities for tourism, investment and the local creative economy.
Chairing a high-level meeting here, Abdullah said the proposed International Film Festival of Jammu and Kashmir (IFFJK)-2026 should evolve into a globally recognised cinematic event showcasing the region’s scenic beauty, cultural heritage and emerging creative talent.
“The festival should not be viewed merely as a film event but as a defining cultural and economic platform for Jammu and Kashmir,” the chief minister said, according to an official statement.
He stressed that the festival should generate employment, attract investment, boost tourism and strengthen the Union Territory’s position as a preferred destination for film production and cinematic tourism.
Abdullah directed officials to ensure meaningful participation of local filmmakers, writers, directors, actors, cinematographers, technicians and artisans through exhibitions, networking sessions and business engagements.
He also called for structured interactions between local talent and leading national and international filmmakers through workshops, masterclasses, panel discussions and mentoring sessions to provide exposure and build industry linkages.
The chief minister asked organisers to institute a special segment honouring actors, filmmakers, producers, cinematographers, musicians and other personalities who have contributed to keeping Jammu and Kashmir’s cinematic legacy alive over the decades.
Officials informed the meeting that the proposed four-day festival, scheduled for September 2026, will feature international and Indian cinema, documentaries, short films, student films, animation, regional cinema, workshops and industry forums.
The meeting also reviewed plans for a dedicated digital platform, including an AI-enabled mobile application and festival website for registrations, film submissions, accreditation and audience engagement.
Abdullah directed all departments to work in close coordination to ensure timely completion of preparations for the inaugural edition of the festival.(NVI)
