The Singapore hotel major, Accor, has inked a deal with Global Premium Hotels
Limited (GPHL) and unveiled 13 new ibis budget hotels, the re-branded version
of existing Fragrance hotels. These are available for booking through Accor’s
distribution network from 7 October 2019.
With this partnership Accor’s has cemented its position as the largest hotel operator
in Singapore, bringing its total inventory to 7,625 rooms across 30 hotels (3,357
rooms in the luxury and premium space, 1,840 in mid-scale and 2,428 in economy).
The two Parc Sovereign hotels will commence renovation plans from the end of
2019, will be rebranded to become one Mercure and one ibis Styles hotel by mid-
2020.
Garth Simmons, Chief Operating Officer, Accor Malaysia, Indonesia, Singapore &
South Asia said, " With its nifty and modern design, these new ibis budget hotels
spread across central and suburban locations in Singapore, are perfect for savvy
business or leisure travellers. Featuring cosy rooms for one or more than one
person, conveniently located to leisure attractions such as Gardens by the Bay,
Clarke Quay, Mount Faber and Sentosa Island. These new additions to our network
in the city offer wider choices to guests looking for a short break or weekend
getaway.”
GPHL CEO Ko Lee Meng, said, “We are excited to launch a new Accor brand in the
market and deepen our relationship with Accor. Having provided quality
accommodation and great value to visitors to Singapore these past 20 years. The
rebranding and enhancement of our existing properties mark not just another
milestone for our group, but an evolution in our business and a boost to our
expansion strategy.”
Ranging in size from 32 rooms to 168 rooms, selected hotels also feature a pool and
gym. Ibis budget Singapore Clarke Quay located just a five minutes walk away from
Clarke Quay MRT Station and the Singapore River. It features a fitness centre and a
rooftop swimming pool. The ibis budget Singapore Selegie boasts a rooftop pool with
great views of Singapore’s city skyline.
Additionally, ibis budget Singapore Clarke Quay, ibis budget Singapore Imperial and
ibis budget Singapore Selegie offer a casual dining café.
The ibis budget Singapore Mount Faber and ibis budget Singapore West Coast are a
short drive from VivoCity, Singapore’s largest mall and gateway to Sentosa
Island and many leisure attractions like Universal Studios, various theme parks,
sandy beaches and lush rain forests. The cluster of hotels in the eastern suburbs of
Joo Chiat and Geylang are a foodie’s haven, with famous local eateries and dining
houses recommended by food bloggers and influencers within walking
distance. These selected hotels offer assistance with sightseeing and guided
tours to these hidden gems that are not commonly found on a tourist map.
